Home Staging

It’s a FACT! Staging your home will sell your home faster and for more!

 

People do not buy “bricks and mortar”; they buy emotionally, and that is why home staging is so important. Staging assists potential buyers to visualize furniture placement and room utilization. This increases buyer motivation by accenting the properties emotional, psychological, and sensory appeal. Staging helps to bridge the gap between “selling a house” and “buying a home”. Industry statistics prove that a professionally staged home can sell as much as 50% faster and for 6.3% more.

 

ALL OF OUR SERVICES BEGIN WITH A
COMPREHENSIVE CONSULTATION

 

It’s important to start with a Consultation because:

  • All owner-occupied homes, before being put on the market, can benefit from professional advice and an objective eye
  • The basic goal is to make the home “move-in ready” and remove buyer objections, but ultimately have the buyer fall in love and have to live there
  • While some homeowners take our recommendations and do it all themselves, a consultation is required before we are engaged to stage an owner-occupied home

 

A Consultation includes:

  • Discussion of your goals and expectations
  • Walk-through of the house or apartment with “buyer’s/renter’s eyes”
  • An assessment of furniture, decorative accessories, artwork, room focal points and balance, paint color and condition, flooring color and condition, lighting adequacy, traffic flow, clutter, curb appeal, and updates and repairs needed, among other things
  • Completion of a detailed, Action Plan for each room and exterior
  • Paint colour consultation
  • List of qualified, preferred resources provided (e.g., painters, handymen, etc.), if required
  • Proposal of staging and other services, including estimated costs, for those recommendations you don’t want to do yourself

The Consultation is a minimum of 2 hours including the time to prepare the report, but can take longer for large properties. Our fee varies depending upon the location of the property and the amount of time.

Contact for Pricing and Packages

Occupied Home Staging

A Home Staging Estimate is required before we are engaged to stage your home. Working from our detailed Action Plan we prepared in the Consultation, we implement some or all of what is necessary to get the home in show-ready condition:

  • Clutter elimination, organizing and storage, or a referral to a professional organizer
  • Arranging for enhancements and repairs such as painting, plumbing fixtures, lighting, flooring, window treatments, landscaping, and curb appeal
  • Spending time evaluating what furniture and decorative accessories are needed to fit the style of the home and the profile of the target buyer
  • Room makeovers using existing furniture and decorative accessories (for example, decorative objects and artwork)
  • Furniture rental or purchase, if necessary, to supplement existing furniture
  • Decorative accessories rental or purchase (for example, bedding, throw pillows and towels)
  • Placing all of the furniture and accessorizing each room

Contact for Pricing and Packages

 

Vacant Home and Model Home Staging

It’s important to stage vacant spaces because:

  • Empty rooms appear smaller than they really are
  • Without a frame of reference, it’s incredibly difficult to tell the scale and size of a room
  • Vacant houses and apartments appear soulless and no emotional attachment is felt when the buyer walks into a room
  • Small defects will stand out because the buyer will have nothing else to look at

Transformation of a vacant or model house or condo includes:

If necessary, recommending and arranging for enhancements and repairs such as painting, floor refinishing, plumbing and lighting fixture replacement, landscaping and curb appeal

  • Taking careful measurements and photos of each room
  • Spending time evaluating what furniture and decorative accessories are needed to fit the style of the home and the profile of the target buyer
  • Furniture rental, lamps, area rugs and non-original artwork
  • Renting to you or purchasing for you additional accessories such as bedding, throw pillows, towels, decorative objects and some non-original artwork, and delivering these to the property
  • Waiting for the furniture delivery and properly placing the furniture
  • Placing all of the accessories and hanging the artwork
  • Packing up our accessories, and in some cases, supervising the removal of the rental furniture, when the property is sold

Contact for Pricing and Packages